Amabile Jewels arrives in Rinascente

At the heart of our fashion magazine lies an unwavering commitment to unveiling emerging brands that epitomize potential, purpose, and a client-centric approach. Meet Amabile, an entrancing jewelry brand that embodies these qualities and is making waves under the visionary leadership of its founder, Martina Strazzer, who at just twenty years old, has redefined elegance and empowerment in the world of accessories.

Founded in 2020, Amabile is built upon the foundation of 925 silver and gold-plated craftsmanship. However, this brand is more than just jewelry; it’s a movement, a celebration of female entrepreneurship and empowerment. Martina, supported by a team of spirited young women under 30, leverages the power of social media, especially TikTok, where the journey of Amabile began during the pandemic.

Martina’s vision transcends traditional marketing strategies; it’s rooted in emotional connections. Amabile weaves stories that resonate with its audience, forging a sense of belonging and intimacy. The brand’s social media narrative isn’t just about products; it’s about inclusivity, shared experiences, and a community that feels like family.

The brand’s recent collections – Charmi Blu, Lovli Luce, and the enchanting Evermore Collection – are now available for purchase until January 8th, 2024, at the iconic Rinascente in Milan’s Piazza Duomo. Additionally, these exquisite pieces can be acquired online through Amabile’s e-shop.

Charmi Blu exudes versatility and elegance, boasting a zircon light point at the lobe, accentuated by a delicate dangling chain adorned with smaller zircons. Its adaptability seamlessly complements diverse occasions and styles, making it a must-have accessory for the modern woman.

Lovli Luce embodies the spirit of Amabile, enchanting hearts with its modern elegance. The intricate placement of zircon creates a mesmerizing interplay of light, illuminating the face and adding a touch of color. Lightweight and versatile, it allows for multiple styling options, enabling wearers to personalize their look effortlessly.

The Evermore Collection stands as a testament to elegance and romance. Delicate pink hearts arranged progressively on earrings, bracelets, and rings exude sophistication, offering the perfect touch of grace to any ensemble.

In essence, Amabile isn’t just about jewelry; it’s a manifestation of empowerment, artistry, and inclusivity. Amabile doesn’t just sell jewelry; it crafts narratives that resonate and celebrate the essence of modern femininity. As you explore the exquisite offerings of Amabile, you’re not merely purchasing jewelry; you’re embracing a lifestyle, a vision, and a profound sense of connection to a community that celebrates individuality and empowerment.

All images courtsey of Amabile